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Rated 4/5 by Top Share Brokers Team
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ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced technology platforms like powerful Trade Racer terminal, and mobile trading apps earn the badge of the best broker.
ICICIDirect, a part of renowned retail trading and investment service provider ICICI Securities, is counted as the country’s best full-service broker. It has a wide spectrum of trading and investment products including equity trading, equity derivatives, commodities, currencies, IPO, wealth products, mutual funds, bonds, fixed deposits, NCDs, and loans against securities.
It has a distinctive 3-in-1 account opening feature to allow investors to open ICICI Trading Account, ICICI Demat Account, and ICICI Saving Bank Account. The unique 3-in-1 account provides the flexibility of hassle-free pay-in and pay-out.
The broker has four brokerage plans; ICICIDirect Prime Plan, Neo flat brokerage plan, I-Secure plan, and Lifetime Prepaid brokerage plan. Its NEO brokerage plan charges Rs. 20 flat brokerage fees on equity intraday, options, commodity, and currency trading while charges Rs. 0 brokerage on futures trading.
It provides all kinds of trading platforms; TradeRacer trading terminal, website, trading and investing mobile app, ICICI Direct Markets App, and ICICI Direct Money App. Traders can use any of these platforms to experience an unprecedented and simplified stock trading experience.
The leading full-service brokerage firm offers a wide range of research offerings including market insights; trading recommendations, investment recommendations, and IPO research services.
To know more, Topsharebrokers here bring an unbiased ICICIDirect Review 2023, covering brokerage charges, account opening charges & process, margin trading platforms, customer care details, and pros & cons.
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Brokerage and Commission Rated 2.5/5
Worried about high brokerage? Subscribe to ICICIDirect NEO flat discount brokerage plan that allows intraday, options, commodity, and currency derivative trading at Rs. 20 flat brokerage fee while trading in the futures segment is charged with Rs. 0 brokerage.
Apart from the NEO brokerage plan, ICICIDirect also offers Prime Plan, I-secure plan, and prepaid brokerage plan. The brokerage fee is different across all the plans and users can subscribe to any of these plans based on their choice. Check brokerage charges for all plans.
| Trading Account Opening Charges: | Free |
| Trading Account AMC: | Free |
| Demat Account Opening Charges: | Free |
| Demat Account AMC: | Rs 300 per annum |
Here we are comparing ICICIDirect with its 5 close competitors, who are currently market leader in brokerage industry.
| Broker | ICICIDirect | 5paisa | Zerodha | Upstox | Paytm Money |
| Service Type | Full Service Broker | Discount Broker | Discount Broker | Discount Broker | Discount Broker |
| Brokerage Range | Rs. 20 | Rs 20 | Rs 20 | Rs 20 | Rs 15 |
| Account Type | 3 in 1 | 2 in 1 | 3 in 1 | 3 in 1 | 2 in 1 |
| Equity Delivery | 0.55% | Flat Fee Rs 20 | Free | 2.5% or Rs 20 whichever is lower | 2.5% or Rs 15 whichever is lower |
| Equity Intraday | Flat Rs. 20 per order | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | 0.05% or Rs 15 whichever is lower |
| Equity Futures | Free (Rs. 0 brokerage) | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | 0.02% or Rs 15 whichever is lower |
| Equity Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 15 per order |
| Commodity | Flat Rs. 20 per order | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | NA |
| Currency Futures | Flat Rs. 20 per order | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | NA |
| Currency Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | NA |
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For complete brokerage charges and trading plans detail please visit ICICIDirect Brokerage Charges.
Please refer unique and accurate ICICIDirect Brokerage Calculator
Starting seamless trading and investing journey in the Indian stock market requires you to open an account with ICICI Direct. Read out the important types of accounts offered by the full-service brokerage firm to its customers.
Open a 3-in-1 account, an integrated platform of 3 accounts including ICICI direct Demat Account, Trading Account, and ICICI Bank account. If you already have an ICICI 2-in-1 means trading & demat account then you can integrate it with your ICICI Bank account. Having a 3-in-1 trading account offers instant fund transfer benefits as funds automatically get credited from your bank account to your trading account.
If you are a non-ICICI bank user, you can open only a 2-in-1 means a trading and demat account with the broker. ICICI Securities provides free account opening services at zero account opening fees. Its trading account enables you to trade or invest in equity, derivatives, commodities, currencies, IPO, mutual funds, NCDs, fixed deposits, and more.
Likewise, residents, the broker allows NRIs to invest in the Indian market through opening an NRI 3-in-1 account, NRI Demat & trading cum NRI bank saving account. NRIs can open either a Portfolio Investment Scheme, PIS or non-PIS trading account. NRIs can invest in stocks, derivatives, mutual funds, and IPOs on the next-gen trading platforms and tools.
Open a demat and trading account with ICICIDirect online in less than 10 minutes for free. The online account activation takes a maximum of 24 working hours, and you will receive login credentials at your respective email address.
Zerodha No#1 Broker in India
Trading Platforms Rated 4.5/5
ICICIDirect has dedicated online trading and investing platforms for traders as well as investors. It provides all types of platforms including a trading website, mobile trading app, and trading terminal to users.
The full-service broking firm has a free, easy-to-use, and best-in-class interactive user-interface enabled share market trading app called “Markets App” that allows trading in stocks, F&O, commodities, and IPO. The trading app is compatible with all android and iOS devices.
The app is loaded with the best analytical tools like advanced live charting, Open Interest graphs on Option Chain, super-fast order placement, eATM feature to get cash from stock selling in just 5 minutes, and provides the best equity and derivatives research. It is a safe & secure mobile app with a biometric login feature and end-to-end encryption.
Money app by ICICI direct is an investing app in mutual funds, ELSS, Sovereign Gold Bonds, Bonds, ETFs, and insurance plans. The mobile app provides you access to 38+ leading AMCs and even provides expert recommendations and best-performing funds across all categories (equity, debt, hybrid, and ELSS). You must have a Demat account to invest in mutual funds with ICICIDirect.
Start your paperless mutual-fund investment journey at your fingertips in just a few taps with ICICIdirect Money App. Customers can start SIP with just as low as Rs. 100 per month or invest a lump-sum amount in one go.
Trader Racer is a power-packed installable trading terminal offered by the broker. The desktop trading software is a complete package of advanced features like Trend Scanner with pre-defined technical parameters to spot trading opportunities, live streaming quotes, market-depth, bulk and block deals, corporate announcement, advanced technical charting, market heatmap, and research calls, and integrated fund transfer facility.
ICICIDirect has launched an all-new web-based HTML browser-enabled online trading platform with an improved user interface. Customers can access ICICI direct website on any supported browser to start trading in stocks, derivatives, commodities, and currencies and apply for IPOs.
For detail review of mobile app and download please visit ICICIDirect Trading Platform Review.
Do you need assistance? All doors are opened for you whether it be online or offline as per your choice. Email, telephonic customer care assistance, live customer assistance through Chatbot, ask iCommunity, and Web ticket or chat are the popular online communication channels while offline services are provided through physical branches. It also has a dedicated NRI customer service desk for foreign clients.
Rated 4/5 by 267 users
ICICIDirect is the best full-service brokerage house for both high-frequency traders and investors with high-speed online trading platforms (web, app, and desktop), and multiple brokerage plans. It is also a feasible choice for beginners to trade at Rs. 20 flat brokerage charges, apply for IPOs, and invest in mutual funds online. Further, research offerings and dedicated & reliable customer services make value addition for customers.
On a quick note, comparison of ICICI Direct Vs Zerodha - "India's largest broker", review evident that not just the 3-in-1 account opening but also multiple flexible brokerage plans, competitive Rs. 20 NEO flat brokerage plan, a dedicated mobile app for trading and investment, trading tips & research, and investment recommendations are the reasons to trade with ICICI Direct.
Last updated on: 2023-05-11
Yes, ICICI direct is 100% safe and secured trading app. It is one of the most renowned stock broker names in the Indian share market that complies with all the rules and regulations of SEBI and Stocks Exchanges.
No, ICICI Direct is an Indian stock broker that provides trading platforms through which you can trade and invest. A good return on your trade or investment depends entirely on your trading strategies, research analysis and market conditions.
You can choose ICICI Direct for its unlimited features and benefits. It is a full-service broker that offers a 3-in-1 account facility. So, the process of money transfer can be more convenient and easier. Take a look at these other benefits of ICICI direct for trading:
Yes, you can place the VTC order in the idirect mobile trading app. This order doesn’t cancel until its execution. Generally, your order gets automatically cancelled at the end of trading time in a day if your orders don’t get executed.
You can contact ICICI direct customer care by the following details :
ICICI Direct Customer Cares: 022-40701841
ICICI Direct E-mail Address: [email protected]
ICICI direct charges high brokerage and its subscription plans are also very expensive.
Yes, you can easily invest in mainline IPO as well as SME IPO through ICICIDirect trading platforms. And service is freely available on its trading platform. For more details IPO investment in ICICI Direct follow the link ;
IPO Investment via ICICI direct
Follow the given procedure to transfer money between an ICICI direct trading account and another bank account :-
Once your funds are transferred to the ICICI direct trading account, you will receive a notification about the successful transaction status.
Yes, you can earn money by referring your ICICI account to another person. So for more details on Refer & Earn visit this link :
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ICICIDirect
Ratings:
Brokerage - Excellent
Account Maintenance Fees - Above Average
Website Usability - Excellent
Customer Service - Excellent
Overall Experience - Excellent